Benefits of using a print broker #1.
So, you pick up the phone to your local high street printer and ask them if they print – oh, lets say, sticky post-it style printed notepads.
You’re likely to get one of two responses – as simple but polite ‘no’ – which is fair enough if the supplier doesn’t have the equipment or expertise. It’s always wise to be honest and stick to what you do best after all. The second response you may receive is a confident – ‘yes, we can organised that for you’. So that’s fantastic, you keep it with the people you know and trust.
Now, of course it’s highly unlikely that the local printer will have the in-house technology to produce printed sticky note pads with your own particular branding on them – or indeed any one of a dozen other bespoke printed products that you may need (say, die cut folders, or gold foiled letterheads or business cards with holes cut, or round cornered postcards – the list is endless.) So what the supplier does is take the details of what you want and then look at ways of doing the printing in house and then sending the printed sheets to a specialist print finisher to apply the adhesive and finish the pads (or do the die cutting of the folders or the gold foiling etc)
The final cost to you will reflect the fact that your printer has elected to produce as much of the item in-house as possible in order to suit their specific production set up, and also that they have had to enlist the help of third party suppliers in order to handle specific elements of the production. Overall, that can be very costly for you the end user and can add significantly to delivery lead time. Further, there is the risk of quality issues arising between your printer and their supplier all of which can negatively impact on you.
Thank heaven then for print brokers!
As in most walks of life, brokers bring a wide range of benefits to their customers and when it come to printing, it is no different. There are stock brokers and insurance brokers and brokers in virtually every sector in manufacturing or service. The broker brings expertise and in depth knowledge of the particular market to bear so that they can secure the best possible deals for you the end user. Naturally the broker has operating costs, but even with those included, you still are able to get a better deal than you would secure by going direct to the printer.
This is especially true when it comes to the matter of bespoke quotations. With almost any printed product there are a hundred different permutations of size, weight of paper, type of paper, number of pages, special finishes. All these variables and the combinations of the variables make for massive complexity when it comes to the range of options available.
Now, we know that not everyone likes selecting product specs from drop down menus, and anyway, it’s almost impossible to provide every permutation that way. So, while other online print companies chose to direct you down the route of standardisation in order to fit with their production efficiencies, we at Claro Print do things a bit differently. Naturally our website does provide a massive range of standard printed products specs at incredibly competitive costs from which you can simply select and order. Beyond that though, we also give you instant costs for non standard projects with your specific requirements in our instant quote live chat forum. How good is that?
Simply visit us at www.claroprint.co.uk, click on Live Chat and you’re talking to a real live human being who makes it their mission to get you the best possible cost for your exact needs – and to do that instantly, while you are chatting. Now, clearly there may be the rare occasion when you will have something that will stump our best attempts to get you an instant cost, but those are few and far between.
And that, is just one of the many benefits of using Claro Print, the print broker who has to hand all the expert knowledge and market insights required to bring you a service that is second to none.
Come and visit is now and put us to the test with your print needs: www.claroprint.co.uk